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Jalima Coffee. From
the cloud forests of Mexico come a truly exceptional coffee and
a wonderful story of friendship.
When
most of us think of a birthday celebration we think of a toast
made with a glass of champagne or a glass of good red wine. Instead,
in 2001 life-long friends Janet and Libe toasted their pal Marcela’s
birthday with a brightly colored ceramic coffee mug filled with exotic
Mexican coffee. Who knew that a birthday celebration on a trip
to Mexico would change the lives of these three friends forever?
Upon
returning from the trip, the friends decided they wanted to share
this incredible gift with others and soon dramatically changed
their career paths. A business plan was developed and put into
action (one of the partners cashed in her retirement savings to provide
funding). They decided to launch a specialty coffee business, Jalima
Coffee, to promote the most delicious coffee they had ever tasted.
By its
geographic location and environmental condition alone, Mexico’s
coffee products have the highest intrinsic quality worldwide. Add
to this the passion of friendship and the intensive labor based on
age-old traditions and you get an outstanding cup of coffee.
“We
operate in a fashion that highlights our commitment to the quality
of our products, the quality of life for the people who produce
them, and the quality of the environment where they are produced."
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Jalima's mission.
Respecting
the environment and the coffee farmer, the Jalima beans come from
organic growing fields in Chiapas and Veracruz where the air is
pure and the clouds dip low enough to hug the beautiful Mexican
landscape. The soil at the coffee farms is rich, pure,
and potent. The locations of the farms (called fincas) offer
the perfect environment to grow an outstanding coffee bean—shade,
humidity, volcanic ash, and high altitude. There are no pesticides
or pollutants to make the coffee bitter and the fragrant fruit trees
flourishing on the fincas not only add to the richness of the coffee,
but keep the ecosystem flourishing by providing a home to migratory
birds.
Jalima
Coffee is hand picked and hand sorted using ancestral techniques
passed down from generation to generation and all Jalima coffees
are roasted in small batches to ensure superb quality. The
Jalima ladies also believe in giving back—they support both
ecological and social projects in Mexico.
Jalima
makes two regular coffees, each with a slightly different flavor,
and a decaffeinated coffee as well.
Jalima
Certified Organic Coffee—High Grown Chiapas: the
body of this coffee is well rounded. It has an intriguing complex
aroma that, combined with its sweet taste and clean finish, lingers
and creates a desire for more. Jalima Organic is assertive at
first, with nut and spice overtones.
H&A
Gourmet Coffee—High Grown Veracruz: because
of its delicate texture and aroma, it is considered a Gourmet
type of coffee. Its body is light and has a fine and accentuated
acidity.
H & A
coffee is extremely aromatic and carries a smooth
citrus fragrance. Also available in decaf, this smooth,
delicate gourmet coffee delivers the full coffee flavor without
the caffeine.
The
story of this company’s evolution is as wonderful and satisfying
as the coffee they produce. Jalima Coffee was recently selected
as one of Rachel Ray’s “faves” in her 2006 holiday
gift guide.
Delicious
Jalima Coffee can be purchased at their website www.jalimacoffee.com or
at more than 100 gourmet specialty stores, among them Zabar’s
and D’Amico Foods in Manhattan and Brooklyn. It is also available
at 20 Whole Foods Markets in the Mid Atlantic region of the US,
all Kings Supermarkets in NJ and LI, and through other specialty
coffee distributors.
Come
sample Jalima Coffee at
the Coffee & Tea Festival: NYC.
April 28-29, 2007.
For details, visit www.coffeeandteafestival.com
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A Cup of Haute Tea in NYC - |
Tavalon
Tea Bar. If someone says they want to give you a crimson punch,
don’t
worry. They don’t want to hurt you. They are offering
you a delicious, exotic herbal tea made with blood orange, apple,
cranberry, cherry, and hibiscus flowers.
On
any given day, over 127 million Americans are drinking tea according
to the Tea Association of the U.S.A. They drink it hot,
iced, with caffeine and without, anytime, anywhere. And hip
NYers can’t seem to get enough of the little slice of heaven
that is the Tavalon Tea Bar.
The
founders of Tavalon, John-Paul Lee and Sonny Caberwal use their
passion and expertise to offer unique blends and amazing teas from
around the world in an exciting and accessible manner. “We
are focused on bringing a fun, exciting new attitude unique to the
industry” said Lee. If you don’t believe
him, just take a walk into their flagship store in Union Square. You’ll
immediately see this commitment come alive—you’ll hear
it too! Great music fills the air adding to the shopping and
sipping experience.
“We
are focused on bringing a fun, exciting new attitude to the industry.”
Tavalon
imports the finest premium loose-leaf teas from around the world—South
Africa, China, Korea, Japan, Egypt, India—and brew their hot loose-leaf
teas fresh per order, with specific brewing temperatures and steeping
times for every kind of tea.
Catering
to both tea connoisseurs and newcomers to the tea world, “we
aim to build a strong outlet which provides premium teas and accessories
to a mainstream audience” boasts Lee. Many patrons
take advantage of Tavalon’s regularly-scheduled free tea seminars & tea
tastings lead by their tea “sommelier”, Chris Cason.
Tavalon
offers an extensive variety of black, green, white, oolongs, and
herbal teas. The trained and professional staff can
also offer tea recommendations based on the function of the tea—slimming,
enlightening, anti-aging, balancing, calming, or energizing.
Here's
a peek at just a few of the outstanding Tavalon Tea Bar exclusive
mixes—functional tea infusions— prepared in the Tavalon studio.
The
Healthy Buzz
You've heard all the buzz about green tea's incredible benefits, but still need
caffeine every morning? Check out The Healthy Buzz. This Tavalon original
infuses a refreshing blend of premium green tea and zesty lemongrass with an
eye-opening boost of caffeine, the perfect remedy for a long morning and the
recipe for a healthy life.
Herbal
Oasis
This soothingly refreshing tisane (herbal tea) is a great way to
wind down your evening or chill out on hot summer day. Combining
a unique blend of caffeine-free herbs such as chamomile and mint
with a touch of cane sugar, Herbal Oasis is great hot or iced.
Chai Seduction
An amazing interpretation of the classic Indian Masala Chai recipe,
Tavalon master blenders combined the highest grade black tea, traditional
spices, milk, and organic cane sugar with a hint of rich, luxurious
gourmet chocolate. Chai Seduction is a delectable treat both iced
and hot, and is a sumptuously layered, healthy dessert in and of
itself!
The
Genius
The complex taste of The Genius mix is experienced in two waves:
first, you're hit by the mouthwatering taste of sweet Korean plums,
which is quickly transformed into a cool, refreshing mint sensation.
These flavors are artfully united by the mild taste of premium, naturally
decaffeinated white tea.
Tavalon
Tea Bar is located at 22 East 14th Street in NYC. 212-817-7027.
Their fine
tea and tea accessories can be purchased at this location or
at their
website, www.tavalon.com.

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Book Buzz -
Coffee Cakes: Simple, Sweet and Savory
Written by
Lou Seibert Pappas
Photographs
by Maren Caruso
From
the traditional streusel-topped buttery cakes that are the perfect
companion to your creamy cappuccino to yummy savory treats, this
book really delivers! Among the 50 simply-can’t-go-wrong
pleasers:
- Strawberry
Coffee Cake
- Sticky Caramel Pinwheels
- Ruby Grape Focaccia
- Gruyère Cheese Brioche Braid
- Garlic Rosemary Rounds
- French Prune Plum Cake
- Dark Chocolate-Almond Cake
Published
by Chronicle Books, August 2006. $18.95.
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Book Lovers Rejoice! -
Zooba.com: a great new way to buy books
Readers
everywhere are dancing in the streets and it's got everything to
do with a great new book buying service called Zooba.com. Zooba.com
is a unique way for savvy readers to buy the newest hardcover bestsellers—and
a whole lot more—for just $9.95 each and FREE shipping & handling.
It's easy! You make a customized reading list online at zooba.com
and every month zooba.com sends you the book you have in the #1 slot
for $9.95 each and they ship it for free.
Visit www.zooba.com for
more details.
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Tea For Kids -
Just
Different Specialty Teas has created a new beverage to help kids
in their fight against childhood obesity, heart disease, and
type II diabetes. Super Hero, Captain Teao,
promotes a great tasting, healthy tea beverage for children. Captain
Teao’s Tea For Kids is a flavorful and refreshing
drink that has no sugar, caffeine or calories. It’s all
organic rooibos blends create a wonderful, flavorful beverage that’s
a great alternative to high caffeine and high calorie sodas and fruit
juices.
www.teaforkids.com
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Coffee & Tea Festival: NYC -
April 28-29, 2007
Thousands
will gather for this New York event in Manhattan's beautiful Metropolitan
Pavilion to celebrate everything related to coffee and tea. The
Coffee & Tea Festival:
NYC will bring coffee, tea and confectionary vendors together and
introduce them to sophisticated enthusiasts.
Come
and enjoy:
Funds
will be raised for the official event charity, The Freeplay
Foundation and its Coffee Lifeline Project
Don't
miss the
2nd Annual Coffee & Tea
Festival: NYC!
Visit www.coffeeandteafestival.com
for details.
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